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Sending SMS & Email Review Requests

Updated February 10, 2026

Overview

The quickest way to collect a review is to send a direct request to a customer right after their visit or purchase. RatingsRise supports both SMS and email delivery methods.

Sending a Request

  1. Go to Get Reviews → Send in the sidebar.
  2. Select one or more customers from your customer list, or enter a new phone number/email.
  3. Choose the delivery method: SMS or Email.
  4. Customize the message template if desired. The default template includes a personalized greeting and your direct Google review link.
  5. Click Send Request.

Message Templates

RatingsRise provides default templates that are optimized for high conversion rates. You can customize these templates using merge fields:

  • {{firstName}} — Customer's first name
  • {{businessName}} — Your business name
  • {{reviewLink}} — Direct Google review link

SMS Best Practices

  • Keep messages under 160 characters for a single SMS segment
  • Send within 1 hour of the customer's visit for the highest conversion
  • Always identify your business name so the customer knows who is texting
  • Include an opt-out instruction (RatingsRise adds this automatically)

Email Best Practices

  • Use a clear subject line like "How was your visit to [Business Name]?"
  • Keep the email body short with one clear call-to-action button
  • Send during business hours for the best open rates
Tip: Want to automate this process? Set up a review campaign to send requests automatically after every customer interaction.

Still need help?

Our support team is ready to assist. Get in touch and we'll respond within 24 hours.